Mar 84 minHow often should I update my website content?There isn't a golden rule telling you how often you should update your website’s content. But sprucing up your pages regularly is never a...
Mar 74 minWhat are keywords and how do I choose the right ones?Keywords are the words and phrases that people type into search engines like Google to find things online. They are a staple of SEO and...
Mar 62 minShould you do your own SEO?Coming at this first as an entrepreneur. I've been there, done that, built a business that attracted 45k visitors/month. Yes, it is...
Mar 44 minWhy is SEO important for my business?SEO is all about increasing the amount (and quality) of traffic you drive to your website. In short, it makes sure people can find your...
Aug 7, 20236 minHow does SEO work? An illustrated guide for non-techy peopleWhen you have a website, the best way to ensure people can find it when they're using a search engine is by 'optimizing it for search'....
Jul 17, 20238 minWhat is SEO? (So you could explain it to your Grandma)SEO stands for Search Engine Optimization. It’s a type of marketing that ensures a website’s content gets discovered when someone is...
May 1, 20235 minHow to do keyword research for freeI was recently asked if there's a way to do keyword research for free. And there is! There are absolutely ways to research keywords for...
Mar 17, 20232 minHow not to use aiWant to hear a funny story about how NOT to use ai? This week, I commissioned an SEO agency to write an article. They promised that all...
Mar 9, 20236 minWhat is content strategy?Content strategy is the development of a plan, so that you can then create content that meets specific business goals. Think of it like...